As digital channels mature in scope and power, the industry needs to catch up. The very name “social media” – including household names like Twitter, Facebook, Pinterest, Google+, LinkedIn, YouTube, and Instagram – encourages businesses to think of these channels in the same way end users do. Consumers primarily consider them as fun and useful,…

Social Media for Hoteliers is a must if you want to stay on top of the competition! Travellers are increasingly interacting with hotels via social media and they expect your property to engage with them before, during and after their stay. They want personal and responsive feedback and they demand a fast reply. That’s where we can…

At its annual developer conference on March 25th, Facebook announced a series of features and updates, and while the news is mostly targeted for developers and app designers right now, Facebook Messenger Business could eventually mean big things for hoteliers. The major update unveiled during Zuckerberg’s keynote is that Facebook Messenger is becoming a massive communications…

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